Do you want to know how to get more Google Reviews? Of course you do! Getting Google reviews seems like it should be easy enough – ask your customers, right? But if you’ve ever tried to get more reviews on Google, you know that it’s not always that simple.
Google Reviews are essential for businesses of all kinds, but they can be precious for small businesses. Not only do they help potential customers learn more about your business online, but they also improve your search engine ranking.
Simply put, consumers trust online reviews – whether it’s a positive review or negative, consumers also pay attention to how you respond to your business reviews.
Fortunately, you can do a few simple things to inspire customers to leave a review – whether it’s google maps or other review sites. In this blog post, we’ll share our top tips on how to get more Google Reviews.
So, if you’re ready to take your business to the next level, read on!
The benefits of more Google business reviews
More and more potential customers are looking for online reviews before purchasing. Most often, that tends to be google business reviews.
According to a 2021 study by BrightLocal, 77% of consumers read online reviews for local businesses, and 89% said they are more likely to use a business that responds to its customers’ reviews.
So if you’re looking to attract more customers, it’s essential to make sure you have a good number of positive google reviews.
But why stop there? Negative google reviews can also be helpful. First, they allow you to show off your customer service skills by responding professionally and resolving the issue. The same study revealed that 80% of consumers said they would leave a review if their initial negative experience turned positive.
So don’t be discouraged by negative google reviews — embrace them as an opportunity to show your potential customers how well you handle difficult situations.
How to get more Google reviews
As a business owner, you know how critical online reviews are. Customers trust online reviews almost as much as personal recommendations, and studies have shown that businesses with more positive reviews tend to get more business.
In fact, the more google reviews your business has, the more established your business will appear. Your total number of google reviews has a larger impact on revenue than average star rating.
A recent study found that businesses with more than 82 total reviews earn upto 54% more in annual revenue than average. Businesses with 200 reviews or more earn nearly twice as much in revenue than average.
So how can you get more google reviews? Here are some quick tips that you can use to encourage your customers to leave a google review:
Provide outstanding service
If you want more google reviews on your business’s Google My Business listing, the best way to do it is to provide outstanding service. Customers who have had a positive experience with your business are more likely to leave a review, so make sure you’re giving them a reason to do so.
You can do a few other things to make it easy for customers to leave reviews, such as adding links to your Google Reviews page on your website and social media pages and sending follow-up emails after a purchase or interaction with your business. You can also offer incentives for leaving a review, such as discounts or coupons.
Whatever methods you use to ask customers to leave a google review, ensure you’re not asking for only positive reviews — you should also be prepared to listen to and address negative feedback. Google wants customers to trust that the reviews they see are honest and unbiased, so aim for a mix of positive and negative reviews.
Make it easy for customers to leave Google reviews
People hate it when they have to jump through hoops to leave a review. If you make it too difficult for customers, they’ll likely give up and move on.
Embedding your google review link on your website and social media will make it easy for customers to leave a review without searching for your business on Google. You can also include links to your Google Reviews page in follow-up emails after a purchase or interaction with your business.
A simple yet highly effective method to get more google reviews is to use reputation management software. Reputation management software is an online tool that allows businesses to automate the entire review collection process.
This can be especially valuable for businesses of all sizes, as it ensures that all reviews are collected in a timely and efficient manner.
Whatever method you use to make it easy for customers to leave a google review, ensure you’re not only asking for positive reviews.
Ask Customers Directly for a Google Review
The best way to get more google reviews is to ask your customers. You can do this in person, over the phone, through text message, or through email. You can also include a link to your Google review page in your email signature or website. In addition, you can put up signs asking customers to leave a review if you have a physical location.
As discussed above, make it easy for customers to leave a review by providing a direct link to your Google review page. You can find this link by going to google.com/business and clicking on “Manage reviews” from the left-hand navigation menu.
If you’re worried about getting negative reviews, don’t be. Most businesses will get the occasional negative review, which is not necessarily bad. Having a few negative reviews can make your business look more credible if positive reviews balance them out.
Create a Google review link
If you’re a local business, you can create a Google review link that allows customers to leave feedback about your business on Google.
If you follow the steps below, you will get a link directly to your ‘leave a review’ form in no time. First and foremost, sign in with your “Google Business Profile.”
Step 1: Search for your business on Google – type your business name
Step 2: Scroll down, and you will see new options from your Google Business Profile. Click ‘Ask for reviews’
Step 3: In the popup, copy the provided URL and send it to your clients.
Step 4: When clicking on this Google review link, it will redirect your customers directly to your Google review form
This is the easiest way to get started, but there are other methods (like using QR codes) that could also work for you.
Use QR Codes to Get More Google Reviews
You can use a QR code to make it easier for your customers to leave a google review on your Google Business page. For example, when you include a QR code on your receipts, business cards, or in-store, you make it convenient for customers to review your business. You can also use this same technique to get more reviews on other review sites like Yelp and TripAdvisor.
Follow these steps to generate a QR code for your business.
Step 1: Go to the Google Place Finder Tool and look up your business in the search box. You can do that here.
Step 2: Copy your business’s “Place ID” from the maps tooltip.
Step 3: Modify the following Reviews URL and past in your “Place ID”: https://search.google.com/local/writereview?placeid=PUT ID HERE
Step 4: Select a QR code generator you like.
Step 5: Copy and paste your new Reviews URL into your QR code website and download your QR code.
Step 6: Print and use your QR code to start getting reviews!
When picking a QR code generator, there are paid and free solutions.
Send a Follow-Up Email to Get More Google Reviews
You may feel frustrated if you recently received a negative review on Google. It’s tough to see your business’s name next to a star rating that’s anything less than five stars.
But don’t worry! You can take steps to encourage more customers to get more Google reviews—and boost your business’s rating in the process.
One of the best ways to get more google reviews is to ask your customers for them. For example, you can send a follow-up email after they’ve made a purchase or used your services.
In your email, let them know how important their feedback is to you and make it easy for them to leave a review by including a link to your Google listing or the QR code.
You may also offer an incentive, like a discount on their next purchase, for taking the time to leave a review.
By following these steps, you can encourage more customers to leave positive reviews on Google and help improve your business’s overall rating.
If your customers aren’t aware of the steps to leave a review, you can hire someone to make a google review instruction video and post it on your website or social media platforms or even send them via email.
Use Text Messaging Software to Collect More Google Reviews
While there are a number of ways to ask customers to leave Google reviews, using a text messaging software is one of the most effective methods.
Compared to emails, text messages are significantly more effective. Text messages have a 98% open rate compared to 20% in emails (SMS Comparison, 2022).
When customers receive a text message from you asking for a review, they’re more likely to read it and take action. That means they’re also more likely to click the google review link in your message and leave you a google review.
Plus, with text messaging software, you can automate the entire process of asking for – and collecting google reviews. This way customers are automatically sent a request with a google review link after they make a purchase or interact with your business in some other way.
This ensures that you’re constantly asking for google reviews and making it easy for customers to leave them – all without any extra effort from your end.
Link to Google Reviews on Social Media
Another quick and easy way to increase your number of reviews is to link to your Google My Business page (aka your Google Business Profile) on your social media accounts. For example, you can add a link in your bio on Instagram or Twitter or even share a post with a google review link to your page.
Make sure to let your followers know why you’re asking for their help and how their feedback will improve your business. You can even offer an incentive, like a discount on their next purchase, for taking the time to leave a review.
By following these steps, you can encourage more customers to leave positive reviews on Google and help improve your business’s overall rating.
Respond to Google Reviews as Quickly as Possible
Google reviews matter—a lot. They’re one of the first things customers see when they search for your business on Google, which makes them essential for boosting your click-through rate and driving more traffic to your website.
Responding to a good or bad google review shows customers that you’re active online and care about what they have to say. It also helps to build trust and improve your relationship with customers.
When you respond to a google review, be sure to thank the customer for their feedback, whether it’s a positive or negative review. If it’s negative feedback, take the time to address their concerns and offer a solution. By doing so, you’ll show other potential customers that you’re committed to providing an excellent experience for all of your customers.
This is a great way to turn happy customers into brand advocates who will sing your praises to anyone who will listen—including those searching for businesses like yours on Google.
Unfortunately, many local businesses learn about negative customer experiences once it’s too late, and the negative feedback is already posted online. Oftentimes, many visitors have already seen this before the business owner.
With a powerful reputation management software like Maven HQ, you can prevent negative reviews and resolve them privately—before the whole world has already seen it. You can always book a free demo to learn how it works.
Embed Google Reviews on Your Website
Another practical and effective way to show off your positive customer reviews is to embed them on your website.
Embedding Google reviews on your website gives potential customers the social proof they need to choose your business over the competition.
What’s more, if you have a lot of positive customer reviews, you can use them to improve your search engine optimization (SEO) and rank higher in Google search results.
Make it easy for your customers and rank higher by simply embedding google reviews on your website using a widget. Most reputation management softwares provide you with a free google reviews widget.
It is easy to do; you only need to create a Google Places page for your business. Once you’ve done that, you can setup the widget and embed it on your website.
Use Reputation Management Software & Services
Consider using reputation management software and services to get more google reviews. These can help you improve your business profile and make it easier for customers to find and leave google reviews.
There are a few different ways to get started. First, you can create a business profile on Google. This will allow customers to post reviews directly on your profile page. You can also encourage future customers to post reviews on other sites.
Finally, you can use a review platform like Maven HQ’s Reputation Management to generate your review link, get google reviews, track customer feedback, prevent inappropriate reviews, send more review requests, rank higher in search results, and manage your online reputation.
To summarize: with a little effort, you can increase customer loyalty by making it easy to leave more reviews on Google maps and improve your business’s online presence.
Final words
Asking customers to leave reviews can be tricky, but building up your business’s online presence is worth it. Numerous studies have shown that potential customers are increasingly likely to consult online reviews before purchasing and that positive Google reviews can lead to increased sales.
Google is one of the most popular places for customers to leave reviews, so it’s crucial to ensure your business is listed there. The best way to do this is to encourage customers to review you through the Google Maps app.
When customers rate your local business on the app, their reviews will automatically be posted on your Google Maps listing.
Manually sending each customer a review link may seem like a lot of work, which is why Maven HQ automates the entire review collection process – from creating the review link to sending it via text, and more.
Book a free demo of Maven HQ to see how others just like you have grown their google reviews by over 650%.
Remember: building a bulletproof reputation can seem daunting at first, but it’s essential to building a successful online business.
What you should do now
Whenever you’re ready… here are 3 ways we can help you grow your business:
- Book a Free Demo Session. If you want to generate demand, increase customer loyalty, and become the obvious choice – look no further. Maven HQ is a powerful marketing & sales automation CRM that can help you increase online visibility, collect reviews, generate leads, book more appointments, and tons more. Book your FREE Demo Session to see how Maven HQ can grow your business fast. First, one of our growth experts will understand your current marketing challenges, then we’ll show you how Maven HQ can solve those problems and help you grow fast.
- If you’d like to learn the exact demand, loyalty, and reputation strategies we use for free, go to our blog or visit our resources section, where you can download playbooks, templates, and tutorials we use for our most successful clients.
- If you know another CMO, entrepreneur, or business owner who’d enjoy reading this page, share it with them via email, LinkedIn, Twitter, or Facebook using the buttons below.
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